Plea: Reduce road deaths

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The Northern Ireland Fire and Rescue Service (NIFRS) has issued an appeal for help in reducing the number of road deaths as the new year begins.

Tragically, in 2015 a total of 74 people tragically lost their lives on Northern Ireland’s roads, so the NIFRS is echoing road safety pleas to encourage road users to ‘Share the Road to Zero’ and aim towards no road deaths in the year ahead.

“It’s an unspeakable tragedy that 74 people died on our roads in 2015, said Alan Walmsley, assistant chief fire officer.

“One death on our road is one too many. Last year we attended 736 road traffic collisions and rescued 577 people.

“Unfortunately in 2014 our firefighters, along with our colleagues in the Emergency Services, witnessed all too often the carnage on our roads and the lives completely destroyed caused by irresponsible road user behaviour.

“Throughout the year we have worked hard with our road safety partners, Department of the Environment (DoE) Road Safety, the Police and Ambulance Service to improve road user behaviour to help reduce the number of road traffic collisions occurring and the number of people killed and seriously injured as a result.

“We must do all we can to ease the pain, loss and suffering to individuals, families and communities caused by road traffic collisions. We are all responsible for road safety; we all have a responsibility to ‘Share the Road to Zero’ and we simply must all aspire towards Zero road deaths in the year ahead.”

Pledge to the Share the Road to Zero at